Tag Archives: Design

Nice brand name execution, shame about the brand domain name execution…

The jury is out on this one… What looks like a really slick and simple branding concept for One Euston Square (which forms part of a pedestrianised southern approach to Euston station) has been flawed by an in my mind over … Continue reading

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How (NOT) to Advertise a Fleece Blanket

It’s one of those lovely finds my husband brought back from a business meeting – well, the photo that is, he wouldn’t have dared to get the product looking at the packaging! I guess I may have been in danger … Continue reading

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Filofax… A Fashion Brand on the Rise or an Endangered Species?

Just as I heard on the grapevine from a reliable source that Filofax’s venturing into the fashion world trying to sell organisers for £375 and £399 (this is about 4 times the price of a conventional Filofax) may have been all but … Continue reading

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